r/smallbusiness • u/Silvermaine- • 11h ago
UPDATE: Got a complaint today because my employee ‘told off’ a customer for sitting without ordering. Need advice.
Thanks for all the advice that I got from this thread: https://www.reddit.com/r/smallbusiness/s/LUHc0seP2P
Based on the general trend of the comments on that thread, a lot of people won't be pleased with the direction I took, but I'm very happy with the outcome. I decided to take the advice of u/iwonderthesethings and u/modelformat's (link) because they were more conciliatory.
First off, I told my employee that what they did was correct. I also reminded them to not confront the customer since they seemed quite upset with the complaint. From my previous thread, I mentioned that our Google Review page is full of praises of hospitality; and the fact that someone complained about our employee's 'rudeness' just didn't sit right with us and our employee.
I'm not going to put my entire response here since it's very wordy but TLDR:
- We listed the actions we took after the complaint was lodged, including reviewing all the evidence and re-orienting our employees about the right way to communicate reminders.
- We briefed them about our policies on purchase and occupancy.
- I started with a "we'd like to be frank with you" and told them about multiple times customers have taken advantage of our space. We told the customer that laying these situations for them to know wasn't an attack on them (although it kind of was lol). We told them, "These situations present a real, quantifiable loss for us".
- We apologized about not being explicit about our policies and expectations, but that we will be implementing these more fairly moving forward.
- We then dedicated an entire paragraph defending our employee, telling the customer that our employee recognized them as a frequent visitor, and that our employee has no ill will. We used specific time stamps from the CCTV to explain why our employee wasn't able to greet them or bid them good bye, or why our employee decided to call out one of the customer's friends for not having ordered.
- We apologized and we said we aren't invalidating their experiences, which is why we are going to re-orient our employees about respectful communication. At the same time, I asked for two-way courtesy from them; that they should recognize our employees' responsibilities, which includes protecting our space and sales.
Below is the translated, non-verbatim response of our customer:
First, I wanted to clarify that, yes, I wasn't the one she told needed to place an order but my friend who was staying a couple of minutes before his class. His other friend had already ordered a drink, and he was sitting across him, not occupying much space in the cafe. Second, I honestly don't mind not being greeted all the time since I understand there are circumstances that she would be unable to do so. There were just times that we were the only ones left in the cafe, with her doing nothing, and I was waiting for her to say thank you and greet back with a smile and so I could thank her as well.
I appreciate how you handled this situation and will try to visit again as I really like your products.
We/I don't mind complying with your policy given that there is limited space in the cafe, but I just hoped it was delivered to us in a nicer manner.
I decided to no longer respond.
I didn't have the ability to readily tell them that they have in fact, multiple times, occupied the very few tabled seats with only one of them ordering. Of course I didn't save videos and screenshots of that. It'll be a case of "he-said, she-said" with my business most likely on the losing end especially with the drama of Google Reviews and social media. It also seemed like a perception issue from the customer; a perception of rude communication, or maybe embarrassment on their part. I can't fix entitlement, embarrassment and one's views on the matter no matter how much I explain.
This week, the customer has come back twice already. The customer is accompanied by one of the group members, and it's still only the customer who orders. I can live with that.
My employee also says that the customer seemed much nicer this time around.